British Standards Institution

Knowledge

About the project

Imagine making Netflix for standards; that’s what we did for BSI!

Introducing Knowledge allowed BSI to move from a transaction-based relationship with their customers to a subscription-based one. From paying to own a standard to paying for access to BSI’s catalog.

Hence, customers do not purchase a PDF protected by annoying DRM that prevents them from viewing the document on any device they want, but instead, subscribe to BSI content and access, view, and download standards with multiple user access across multiple sites, facilitating the distribution of knowledge across your business.

Luis’ role

  • Product Lead

  • Training

    Knowledge as a subscription or membership-based system was a new approach to BSI’s business.

    Before deciding what features should be part of the MVP, we provided training across the organization for customer support, marketing, finance, operations, etc. This was to ensure staff understood the new approach and for us as consultants building the platform to identify potential corner cases and learn from the experts at BSI.

  • Creating the product management practice
    BSI had not developed new IT systems since they adopted SAP and Salesforce many years ago, and it was not customer-facing.

    As Product Lead in this engagement, I was responsible for implementing a Product management practice. This means recommending tools to track product requirements, how to score and prioritize them to decide what the net set of features should be, and establishing design reviews across the board and demos to obtain feedback.

    This was particularly challenging as BSI was a very efficient organization that did not see the inclusion of many more meetings and processes with good eyes. The approach was to start with 1:1s to obtain feedback and keep expanding the audience until all stakeholders could see the value of the new working methods.